Growth Leap

Driving innovation at LinkedIn and reinventing events at OMR with Christian Byza

July 15, 2020 Stun and Awe Episode 8
Growth Leap
Driving innovation at LinkedIn and reinventing events at OMR with Christian Byza
Growth Leap +
Exclusive access to premium content!
Starting at $3/month Subscribe
Show Notes

Today, we deep dive into how LinkedIn develops products and innovates. Our guest left Germany a few years ago to work for some of the top tech companies in Silicon Valley. Christian Byza is Principal Product Manager, InMail & Premium Messaging at LinkedIn. He’s also Co-Founder of the OMR Festival, one of the world’s largest events for digital marketing and technology.

We talk about:

  • LinkedIn’s approach to feedback loops and user engagement
  • What KPIs or North Star metrics Christian’s team uses to measure success and manage new feature prioritization
  • How LinkedIn encourages innovation, tests ideas before starting to build, and measures success. 
  • LinkedIn's product development and vision, How Might Wes, and experiments
  • How Christian interacts with users and creates fans 
  • The importance of experience in designing remarkable events
  • The secret that helped OMR scale into one of the world’s largest events for digital marketing and technology
  • How Christian sees the future of event in a post-COVID19 world
  • Silicon Valley’s secret ingredient to driving innovation
  • The personality traits of successful people in Silicon Valley

For detailed show notes and relevant links, visit www.stunandawe.com 

If you want to accelerate traction, hit the growth stage, and upgrade your scaling skills, check out our Growth Leap online course. It’s a step-by-step guide to design your tech startup for high performance and impact. It’s packed with actionable and proven frameworks and tools to improve your startups performance, from better customer acquisition to clear prioritization and more productive meetings.

Learn more here: https://growth.stunandawe.com/course

Support the show



Follow us: