Driving innovation at LinkedIn and reinventing events at OMR with Christian Byza

Today, we deep dive into how LinkedIn develops products and innovates. Our guest left Germany a few years ago to work for some of the top tech companies in Silicon Valley. Christian Byza is Principal Product Manager, InMail & Premium Messaging at LinkedIn. He’s also Co-Founder of the OMR Festival, one of the world’s largest events for digital marketing and technology.

We talk about:

• LinkedIn’s approach to feedback loops and user engagement
• What KPIs or North Star metrics Christian’s team uses to measure success and manage new feature prioritization
• How LinkedIn encourages innovation, tests ideas before starting to build, and measures success. 
• LinkedIn's product development and vision, How Might Wes, and experiments
• How Christian interacts with users and creates fans 
• The importance of experience in designing remarkable events
• The secret that helped OMR scale into one of the world’s largest events for digital marketing and technology
• How Christian sees the future of event in a post-COVID19 world
• Silicon Valley’s secret ingredient to driving innovation
• The personality traits of successful people in Silicon Valley

For detailed show notes and relevant links, visit www.stunandawe.com 

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